WHAT
HIPLIFE is a way of life, a lifestyle. Like Hip Hop, Hiplife is more than a genre of music with its roots name derived from HI-LIFE music of Ghana, West Africa. It’s style of afrobeats, afro pop and funk, induced with rap music fused with fashion and the culture of the people of Africa. HIPLIFE has no limitation to its root or origin, scope of music, fashion and style. HIPLIFE like any culture continues to evolve beyond Africans and has become a global Sensation. AFROBEATS have taken a center stage, globally.The culture, the style, the dance has become a worldwide phenomenon.
HIPLIFE FEST celebrates the culture of HIPLIFE, its rhythm of Afrobeats and its people around the world with syndicated festivals in various cities, creating a platform to highlight the diversity, of the culture and various emerging and established talent.
WHERE
Harlem is the melting pot of music and arts of Africanism. Apollo theater, right in the heart of Harlem has been the biggest stage many stars of the past and today has seen their light of fame. As a landmark of Harlem, The Apollo theater has been estimated to have seen over 1.3 million visitors yearly. Since 1918, Harlem has been the center stage for African cultural movement accompanied with cycles of economic booms. Harlem is known for its renaissance, rooted with social, intellectual and artistic expressions of African Americans. Known for the high population of African American migration in the early 1900s. Harlem has birthed some of the major historical African American artistry America has yet seen. Jazz music, Blues, Pop, Bebop and many other musical genres and stars call Harlem home.
Today, while Harlem is experiencing effects of gentrification, good or bad, it still remains the center stage for artistic expressions. HIPLIFE being an evolvement of such artistic expressions, becoming the new global sensation. HIPLIFE FESTIVAL celebrates the heritage while continuing to set the stage for the next generation yet to come.
THE CAUSE
While HIPLIFE FEST will be celebrating culture and diversity through music, arts, fashion and the likes, It mainly used as a platform to promote awareness. It supports a vital cause through the VISION 2020 CAMPAIGN of The RESCUE PROJECT. The RESCUE PROJECT is a non-profit subsidiary of HAVEN HANDS Inc,, a 501(c)3 organization aimed at providing clean water and sanitation for over 200 million individuals worldwide by raising $20 million for the cause. With a genuine passion for protecting the health and well-being of those deprived of necessities throughout the world, The Rescue Project uses its pillars of pure altruism and dedication to increase the supply of safe water and ensure healthy eyesight by the year 2020. Conveniently named, “The 2020 Vision Campaign,” The RESCUE PROJECT believes that by increasing the access to such a simple element of life such as water can change the lives of millions.
The organization is a brainchild of Resk ‘Que, birthed out of his passion to give back. Through his experience living in, Ghana, West Africa as a child, he gained firsthand knowledge of what it means to have no access to clean water and the dangers of eye health issues by being raised by a mother with eye problems that could have been easily prevented with proper treatment.
The program is aimed towards Sub-Saharan African countries, but upholds an objective to advocate for healthy drinking water in Asia, the Caribbean, East Europe, Latin America, and everywhere else that clean drinking water is scarce.
THE BENEFIT
We currently have built so much excitement around the event and currently anticipate thousands in attendance. With our commitment to support the VISION 2020 CAMPAIGN providing access to clean water and eye health through THE RESCUE PROJECT. We appeal to your interest and partnership with urgency. By partnering with us and donating financially or with your products. You will not only benefit from our Partnership with a 501c3 tax deductions through HAVEN HANDS INC. / THE RESCUE PROJECT. You will also gain a monumental amount of exposure and good will, as well as the satisfaction of knowing you are involved in changing the world for the better.
Your brand will receive the following customized benefits:
- Recognition in press releases
- Acknowledgment at the event
- Exclusive marketing to affluent and decision makers in the industry
- Sample Product & Promotional Literature distribution
- An article in one of our online magazines
All Donations and products may be mailed to: VISION 2020 CAMPAIGN, 325 West 38 Street, Suite 1208, New York, New York, 10018